Our Mission

Our Mission: At Rooh Beauty, we are inspired by the timeless tradition of Ayurveda, which embraces the healing power of nature. One of the reasons we started this business was the fond memories of making face masks with our grandparents, using fresh ingredients from our grandma’s garden—like shea butter, cinnamon, and honey. We wanted to bring that same natural simplicity to our skincare line. 

Rooh Beauty’s Lip Melt collection brings together the goodness of Ayurveda and the nourishment of nature in every swipe. Infused with rich mango butter, coconut oil, orange butter, and other Ayurvedic botanicals, our lip balms provide lasting moisturization and softness, leaving your lips feeling pampered and protected. We believe in offering clean, fun, and effective solutions for people of all ages, with products that are free from harmful chemicals like phthalates, parabens, and synthetic fragrances. Each balm is crafted with care, using only natural ingredients to ensure that you embrace beauty from the inside out.